Get to know grape varieties and regions rather than brand names which are often made up by marketing people and produced in bulk with the objective of being consistent. Look out for new grape varieties and blends which offer something new and interesting. Good examples include: Michele Biancardi Solo Fiano 2016 and Hesketh Small Parcels Negroamaro 2016
Don’t be afraid to put the cork or the screwcap back in the wine. Most wines will keep for 2 or 3 days after opening provided you have resealed the bottle
Experiment – don’t just stick to the same wine – there are so many out there to become acquainted with.
Look out for wine tastings and wine fairs – they are a great opportunity to taste a wide range of wines (and spit!) as well as meet the people who make them. Join the mailing list of your local wine merchant and they will keep you informed on events such as dinners and tastings in your area.
Be wary of large mail order companies offering “too good to be true” introductory cases – they are often a way of getting you on their books to sell you lots of more expensive wine.